March 13, 2025

 

Episode 275: Get Visible & Attract More Opportunities Using LinkedIn with Portia Obeng

Get Visible & Attract More Opportunities Using LinkedIn with Portia Obeng

In this episode

Are you ready to embrace unapologetic leadership?

In this episode, I’m joined by Portia Obeng, a social media strategist and LinkedIn coach, to discuss the transformative power of personal branding, LinkedIn optimisation, and career growth.

Portia shares her personal journey of transitioning from a corporate to helping individuals take control of their professional stories. We dive deep into the challenges of navigating LinkedIn, overcoming self-doubt, and building a personal brand that reflects authenticity.

Whether you’re looking to enhance your LinkedIn profile, grow your network, or embrace leadership in your career, Portia has some game-changing tips to help you step into your power.

Summary

What will you learn in this episode:

✅ Leverage LinkedIn for Career Growth: Utilise LinkedIn’s tools and networking to unlock new opportunities and build a strong career strategy through your digital presence.

✅ Optimise Your Online Presence: Improve your visibility by effectively optimising your LinkedIn profile and authentically showcasing your unique story.

✅ Prioritise Well-being in Career Development: Recognise the importance of setting boundaries and practicing self-care while pursuing career growth.

    Action Steps:

    💡 Optimise and Authentically Engage on LinkedIn: Update your profile with relevant keywords, customise your URL, and engage consistently through posts and messages to build genuine connections.

    💡 Set Boundaries: Protect your peace by setting limits with distractions or unsupportive people, ensuring focus on personal and professional goals.

    💡 Prioritise Self-Care: Maintain balance by focusing on your mental health and wellbeing, empowering you to show up effectively in your career.

    Episode notes

    As an award-winning certified executive and career coach, TEDx speaker, podcast host and former lawyer, I have seen way too many female professionals under selling themselves and settling for less in their careers. I am committed to equipping high achieving women with the tools and support to create careers that are both meaningful and impactful.

    Resources:

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